Hard at Work Campaign

A strong economy must be built on a great foundation. The 450 members of the Contractors Association of West Virginia, with 20,000 employees, provide the tools. Safe roads and bridges, clean water and modern schools and hospitals add to the quality of life for all West Virginians. We are “Hard at Work” building the foundation for a better West Virginia.

In 2000, the Contractors Association of West Virginia launched the “Hard at Work” campaign to help promote a positive image of the construction industry. Since that time, the CAWV has been promoting the campaign through various activities. Members have been placing signs and banners on their job sites, attending career fairs at local schools, and placing CAWV member license plates and stickers on their company equipment and personal vehicles.

In addition, the CAWV has worked with the West Virginia Department of Transportation and the Federal Highway Administration to help keep highway workers safe and to alert motorist to work areas. The program mandates contractors to place orange work zone signs on highway projects that read "Give'em A Brake" "Hard at Work."
 

It is hoped that the Hard at Work campaign continues to improve the image and increase the awareness of the industry to the public, the state's business sector, the younger generation, the state's decision makers and opinion leaders.

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